S1homes

Vertical Vertical worked closely with s1homes' different departments to redefine and sharpen the brand. We developed a full set of brand guidelines and designed a brand-new website from the ground up - mobile-first and made for modern users.

Every touchpoint was crafted for a pristine user experience, whether scrolling on a phone or browsing on desktop. For property seekers, that means an effortless journey: exploring Scotland's property landscape with clarity, confidence, and zero friction. For s1homes, it means a brand that feels every inch as progressive and premium as the audience it serves.

Behind the sleek front end, we built something even more powerful: a real-time data feed. Previously, s1homes had only relied on a BLM feed. Our team engineered a highly intricate infrastructure that allows estate agents, letting companies, new home developers, individual sellers, and landlords to plug in and send properties live to the site instantly.

Alongside this, we delivered a full sandbox environment and an advanced admin toolset for the Newsquest and s1homes teams. This centralised dashboard empowers ad networks, content managers, and client teams to seamlessly manage data and campaigns in one unified hub. Many teams, one control centre — engineered to scale and built to perform.

Today, s1homes stands with a sharper brand, a future-proofed platform, and technology that's as ambitious as its audience. Scotland's largest property site is now faster, smarter, and more seamless than ever, and we're proud to have played our part in making that happen.